The Boyles Furniture retail brand is making a comeback.
Chad Hendricks had a clear picture in his mind of how his Boyles Distinctive Furniture outlet in Mooresville, N.C., would look. Shoppers enter through the main warehouse doors and file down a single aisle. Every 15 feet or so, they’re looking at different sections that include furniture by Tommy Bahama or Paula Deen. Near the front, there’s a Coastal Living parcel.
It’s what Hendricks calls his “Street of Dreams.”
“We want to provide our customers with a wonderful experience from the beginning to the final delivery,” Hendricks said.