Cindy Williams Named VP at Wright Global Graphic SolutionsOctober 12, 2012
Wright Global Graphic Solutions has named Cindy Williams vice president of sales for the company’s Showroom Solutions Division.
She is responsible for spearheading showroom sales strategies while strengthening Thomasville, N.C.-based Wright’s position within the industry. Williams will lead the company’s growth within the showroom solutions space while focusing on retail point-of-purchase materials and in-store graphics.
“Cindy is a proven strategic leader with over 21 years of business development, marketing and executive management experience,” said Wright President and CEO Greg Wright. “She is known for achieving excellent results within the bedding industry and having her on our team will reinforce our leadership role in this category and open the door for new opportunities in the future.”
Williams started her career in 1991 at Simmons Co., where she headed up the Special Sleep Division. While there, Williams was responsible for the creation and production of POP materials for the group. She played a key role in designing sales and training curriculum while facilitating the design of new training centers for Simmons sales representatives and customers.
Williams then served as the vice president of client services at Info Retail Inc. In her eight years there, she led the business development team while helping to develop sales strategies and goals for all targeted industries. Williams also had a key business development role within the home furnishings and bedding industries where she successfully grew the segment with the top manufacturers and retailers. Her efforts resulted in a strong and trusted reputation as well as a significant increase in revenue and profitability for the company.
After leaving Info Retail, Williams served as the senior vice president of marketing at King Koil.
Williams is an active member of furniture industry women’s leadership development network WithIt. She currently is the group’s secretary and serves on its board. She is also an active member of the Better Sleep Council, where she serves as a member of the board.