Designer Look Book Now Available

July 1, 2009

Here at Home Furnishings Business, we launched our first digital Designer Look Book aimed specifically at interior designers yesterday afternoon, but there's also meaty, relevant information in it that is applicable to traditional retailers.

You most likely received it in your Inbox, but in case you didn't, we've got the 411 on it here. Here's a tease of one of the features included in the issue, along with a click-through link for ease of locating the story and the digital publication.

Here's a look at what, one of the stories published about finding the right business model written by Thomas Burger with Zen Interiors.

Most of you think, with all your heart, that you are in the design business. What if I were to say to you that you are not in the design business at all! That's right—YOU ARE NOT IN THE DESIGN BUSINESS AT ALL!

Over 83 percent of design businesses fail within the first 18 months.
Remaining 17 percent fail within 2 years.
Unless you "re-think" your "thinking" you may be one of these unfortunate design firms.

Click here to read the rest of this article and others.