IMAX, Designer Davis Have Ella Elaine License AgreementJanuary 4, 2013
IMAX Corp. has a new licensing agreement with designer Nancy Elaine Davis.
Her collection will be marketed under the brand name Ella Elaine, and will include accessories and wall décor designed with reclaimed and vintage materials. The new products will debut at IMAX in January.
“We are excited to bring in this exclusive group of products," said Rex Yoakley, vice president of sales for IMAX. "Nancy’s creativity and unique point of view are a great fit for the IMAX product line. Accessory and gift buyers alike will be equally impressed with this collection.”
Gathered elements from years of collecting find new meaning and purpose in Nancy’s distinctive style. By blending objects of old with trends for today, she pushes the boundaries of creating resourceful products for her signature brand.