Kindel Offers High-End Furniture “Recycling”
Kindel Will Refurbish Goods at Michigan Plant
October 2007
High-end manufacturer Kindel Furniture, Grand Rapids, Mich., has launched a nationwide campaign it bills as the “ultimate” in furniture recycling.
Under the program, Kindel has offered to refurbish at its original factory any of the some quarter million pieces of furniture that the company has made during the past 100 years, using many of the same color schemes, finishes and time-honored craftsman techniques.
“Our ReNew program allows customers to reclaim a Kindel piece thatmay be sitting neglected in an attic or basement and bring it into the
daylight where it belongs,” said President and CEO Jonathan Smith. “Every piece of Kindel furniture is built to last for generations, and ReNew aims to keep it that way.”
Smith said Kindel is the only fine furniture company in America offering to refurbish a piece of its furniture made throughout an entire century in the same plant using laborious hand craftsmanship.
Kindel furniture today is made entirely at its 170,000-square-foot factory in Grand Rapids, and employs more than 100 craftsmen and woodworkers in every step of the manufacturing process, including hand carving and decorating.
The first piece of furniture completed under ReNew was ababy crib that former Kindel President Charles Kindel gave more than 80 years ago to the president of Baker Furniture.
The crib’s current owner, Susan Rea, said ReNew did more than reclaim a fine piece of furniture that sat forgotten in her basement--it allowed her to rediscover an integral part of her family’s history that she hopes to pass along for generations to come.
Her mother, Rea herself, and Rea’s children had slept in the crib when they were infants.
Smith said that Kindel believes there is a strong market nationwide among families like the Reas, “who have Kindel furniture to refurbish and memories to restore.”
Ccustomers who own Kindel furniture that they want refurbished should contact the company directly todetermine the most convenient way to receive an estimate in their locales. Kindel furniture is distributed through an extensive networkof 93 retail stores, showrooms and design centers in 30 states.
The company also announced this week that Kindel furniture will be available through 14 Beacon Hill studios in New York City, Los Angeles, Chicago,Atlanta, Boston, San Francisco, Seattle, Houston, Washington D.C. , Philadelphia, Dallas, Dania Beach, Fla., Westbury, N.Y. and Troy, Mich.
More information is available on Kindel and the ReNew program at the company’s Web site, www.kindelfurniture.com
Under the program, Kindel has offered to refurbish at its original factory any of the some quarter million pieces of furniture that the company has made during the past 100 years, using many of the same color schemes, finishes and time-honored craftsman techniques.
“Our ReNew program allows customers to reclaim a Kindel piece thatmay be sitting neglected in an attic or basement and bring it into the
daylight where it belongs,” said President and CEO Jonathan Smith. “Every piece of Kindel furniture is built to last for generations, and ReNew aims to keep it that way.”
Smith said Kindel is the only fine furniture company in America offering to refurbish a piece of its furniture made throughout an entire century in the same plant using laborious hand craftsmanship.
Kindel furniture today is made entirely at its 170,000-square-foot factory in Grand Rapids, and employs more than 100 craftsmen and woodworkers in every step of the manufacturing process, including hand carving and decorating.
The first piece of furniture completed under ReNew was ababy crib that former Kindel President Charles Kindel gave more than 80 years ago to the president of Baker Furniture.
The crib’s current owner, Susan Rea, said ReNew did more than reclaim a fine piece of furniture that sat forgotten in her basement--it allowed her to rediscover an integral part of her family’s history that she hopes to pass along for generations to come.
Her mother, Rea herself, and Rea’s children had slept in the crib when they were infants.
Smith said that Kindel believes there is a strong market nationwide among families like the Reas, “who have Kindel furniture to refurbish and memories to restore.”
Ccustomers who own Kindel furniture that they want refurbished should contact the company directly todetermine the most convenient way to receive an estimate in their locales. Kindel furniture is distributed through an extensive networkof 93 retail stores, showrooms and design centers in 30 states.
The company also announced this week that Kindel furniture will be available through 14 Beacon Hill studios in New York City, Los Angeles, Chicago,Atlanta, Boston, San Francisco, Seattle, Houston, Washington D.C. , Philadelphia, Dallas, Dania Beach, Fla., Westbury, N.Y. and Troy, Mich.
More information is available on Kindel and the ReNew program at the company’s Web site, www.kindelfurniture.com

