Pure Latexbliss Names Walthall VP of SalesOctober 24, 2012
Luxury mattress brand Pure Latexbliss has named bedding veteran E.B. Walthall vice president of sales North America.
Walthall joined Atlanta-based Pure Latexbliss earlier this year to lead sales for its Eastern division.
Since joining the company, Walthall has used his decades of production and sales leadership experience in the mattress industry to support the company's mission to grow the brand and the latex category. Before joining Pure Latexbliss, Walthall spent seven years as vice president of sales at International Bedding Corp., overseeing the company’s largest region. Prior to IBC, Walthall worked as a sales representative and production manager at Simmons Co.
"Industry insiders know that passion is our company's greatest strength and focus is one of our greatest values," said Pure Latexbliss President Kurt Ling. "With these values in mind, it made sense for us to promote E.B. from within because he knows our culture. In addition to his sales leadership skills and broad experience in operations, merchandising, and sales management within the industry, he is a natural coach and mentor to our growing team.”