Thomasville, Drexel Heritage Plan Joint Vegas Market ShowroomDecember 20, 2012
The two companies, both part of Furniture Brands International, will show together in a 12,000-square-foot showroom, space B-570 of World Market Center Las Vegas. The companies will split the space, showing their latest collections of case goods and upholstery in two adjacent areas of about 5,000 to 6,000 square feet each. This is their first showing in Las Vegas since 2011.
“We need to be where our customers are, so having a strong presence at the Las Vegas Market is an important part of our business strategy,” said Ed Teplitz, president of Thomasville and Drexel Heritage, both based in Thomasville, N.C. “The Las Vegas Market’s team worked hard to find us the right spot so that we’re in a prominent position, easy for our retailers to access and near other major exhibitors.”
Teplitz added that he and his teams are “looking forward to meeting with our retailers in the West and other regions and sharing the great progress we’ve made to make both our brands more relevant for today’s consumers. It will be a great chance to discuss our new programs and plans for growing our business together.”
In Las Vegas, Thomasville will feature several whole-home collections of case goods, occasional and upholstery introduced at the October High Point Furniture Market, including Banyon Bay, a refined casual contemporary collection with mixed media elements such as crushed bamboo and woven raffia, simple silhouettes and refined detailing; American Anthem, a new American Craftsman-style collection in maple with metal and leather accents inspired by the Arts and Crafts movement; and Manuscript, a bedroom and upholstery collection of black-and-white designs accented with polished nickel hardware and bold finishes.
Drexel Heritage will spotlight Viage, a collection of more than 40 globally influenced designs.In case goods, Viage’s features include layered moldings, intricate joinery, hand-accented veneer patterns and metal star details. The collection’s textiles are inspired by three distinct lifestyles: Mountain Lodge, featuring outdoor themes; West Coast, a casual, relaxed clean look; and European, with an acquired feel.